How does SparkVox Post Analytics work?
Direct answer
SparkVox Post Analytics tracks LinkedIn performance for posts you published directly through the app. Four tabs cover Posting Impact (impressions and profile views over time), What's Working (topic rankings and funnel-stage scores), Weekly reports (Sparky coaching digests), and Post Details (per-post metrics). Metrics sync from LinkedIn's member post analytics API on Pro, Accelerate, and Scale. Preset timeframes (7d, 30d, 90d, Lifetime) are on every paid plan; custom from/to ranges on Posting Impact and What's Working require Accelerate or Scale. Top-performing publishes can feed future project generation.
What gets tracked
Impressions, profile views, engagement, clicks, and follower gains on direct LinkedIn publishes. Company page posts may also show unique impressions. Channel filters separate personal profile from company page performance when you publish to both.
Funnel-stage scoring in What's Working
Drafts carry Awareness, Authority, or Conversion labels from your project. What's Working scores each stage on its native metric - reach, engagement, or clicks - and recommends where to shift your next week's mix.
Closing the loop
Weekly reports and What's Working coaching tell you what to publish next. SparkVox can use top-performing direct publishes when generating future projects so analytics inform drafts - not just dashboards.
Related questions
Preset ranges (7d, 30d, 90d, Lifetime) are on Pro, Accelerate, and Scale. Custom from/to timeframes on Posting Impact and What's Working require Accelerate or Scale.
Full metrics and the feedback loop require direct LinkedIn publishes through SparkVox. Posts published outside the app may not appear.
Post analytics permission ships on new connections. If you connected before analytics launched, reconnect in Settings → Integrations when prompted.
LinkedIn currently gates deeper personal-profile engagement analytics (impressions and reach broken out per post) behind a higher API access tier that is mid-approval with LinkedIn. Company page analytics are fully live today with no such gate. Personal-profile metrics that are already approved (profile views, follower gains) work now; the rest expands as LinkedIn approves broader access.